Our Organization
The What·If·UP Club is a 501(c)(3) nonprofit organization.
Together, we are building a global Movement of forward-thinking optimists working through small groups to spread hope, build connection & inspire positive change.

Spreading Hope
We utilize a process and a philosophy called "What·If·UPPING"™ to foster creativity and innovation while building a resilient, forward-thinking mindset. Instead of imagining worst-case scenarios ("What if it doesn't work?"), we shift into the mindset of possibility ("What if it does?").

Building Connection
Our "What·If·UP" Circles™ bring people together in local and online small groups, as well as through our global membership community, to share ideas, encourage each other, and practice the What·IfUP™ process. Members engage in a positive, encouraging culture while building long-lasting, meaningful friendships.

Inspiring Positive Change
We provide a curriculum of weekly tips and inspiring challenges designed to empower our members to bring their good ideas to life. Members support each other in manifesting personal and professional intentions, coupled with creative small group challenges to serve their communities together.